Media Centre

‘Printech Postponed’ - an announcement by XPO Exhibitions Ltd

XPO Exhibitions (XPO) is now the proud owner of the Printech event, along with other leading New Zealand trade shows such as EMEX, FoodTech PackTech, Build NZ DesignEX and Gift & Housewares shows.

After extensive market research & industry consultation with key suppliers to the printing industry as to ‘what it is that they really want’, it has become evident that XPO simply needs more time to deliver on the ‘new promise’.   Several large key suppliers have committed their support to a 2012 event in writing.  Therefore, XPO has postponed Printech until 2012 (month to be confirmed).

The new focus for Printech 2012 will be different to all previous shows. Our aim is to sell the benefits of print to print buyers and marketers - from SMEs through to corporate and institutional organisations.   Printech 2012 will be more than a selling environment to display new technologies and solutions. 

This new approach we believe has significant long term spin-offs for the industry in terms of digital print volumes, equipment sales, better communication services and industry stability. It will help dispel the many misconceptions around the value of printed communications, giving print buyers a clear marketing roadmap that works.  The untapped potential for this broadened target market is, quite simply, massive. 

For further information contact:

Mike Lust   
Exhibition Sales Manager
mike@xpo.co.nz  
mob+64 (021) 991 895

XPO Exhibitions Ltd
ph +64 (09) 976 8388
fax+64 (09) 379 3358
L1, 99-107 Khyber Pass
Grafton, Auckland    

 

Refinement & development of the show continues, and more information will be available on our website soon.  We look forward to working with PrintNZ and its members in bringing you this valuable new event.